Charles Schwab Merchandising Campaign.
At Adrenaline Agency, we created a series of in-branch animations, as well as print pieces to promote Charles Schwab’s core principles of Partnership, Accountability, Transparency, and Help & Guidance.
Creative Director: Nick Gebhardt
Art Director: Xavier Viñas
Copy Writer: Reed Alliston
Illustration: Nick Lowndes
Motion: Rae Cook, Dayne Swerdling
Concept sketches
Charles Schwab Lunar New Year
2022 was the year of the Black Water Tiger.
Creative Director: Nick Gebhardt
Art Direction and Illustration: Xavier Viñas
Copy Writer: Reed Alliston
Motion: Rae Cook, Dayne Swerdling
Charles Schwab Modern Wealth Survey animations.
As part of the financial planning theme, we created interior-facing messages that supported the results from Schwab’s comprehensive Modern Wealth Survey, an info-gathering effort put forth to all of Schwab’s clients as a survey. The concept was to focus on fun facts or interesting tidbits gathered from the Modern Wealth Survey with an in-branch focused call to action: “talk to us about a personalized financial plan.”
Creative Director: Will Agrella
Art Direction and Design: Xavier Viñas
Copy Writer: Katie Anderson
Motion: Dayne Swerdling